Brief: Advertising Promotion Assets for Bathurst 1000 V8 Experience Competition

Objective:
Create a set of dynamic and engaging promotional assets to advertise a competition where participants can win a Bathurst 1000 V8 experience. The assets should generate excitement, capture the adrenaline of the race, and effectively communicate the competition details to attract entries.

Key Messages:

• Win a once-in-a-lifetime Bathurst 1000 V8 experience!

• Feel the thrill of being part of Australia’s biggest motorsport event.

• Enter now for your chance to experience the speed and power of the V8 Supercars.

Solution

I focused on highlighting Mount Panorama, the most iconic part of the Bathurst 1000, paired with visuals of an ongoing race to evoke the thrill and speed of the event. This instantly connects the viewer to the excitement of the competition.

To enhance the racing vibe, I modeled and rendered the typography in a sleek, metallic style, giving it a bold, high-octane look that mirrors the precision and power of V8 Super-cars. This approach creates dynamic, visually striking assets that capture the adrenaline of the Bathurst 1000 and engage the audience to enter the competition.